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Johnnie Walker Debunks Social Stereotypes During The BBNAIJA Task



Fastnews Nigeria Big Brother Naija housemates season 6 keep walking with Johnnie Walker this week on the exciting sixth season of the show.

On Thursday evening, Shine Ya Eye housemates received a Johnnie Walker “No Labels” task.

Housemates were divided into teams based on the three Johnnie Walker labels; Red Label, Black Label and Blue Label to compete for a grand prize.

The teams; #TeamRedLabel: Cross, Liquorose, Saga and Saskay; #TeamBlackLabel: Whitemoney, Nini and Pere; #TeamBlueLabel: Angel, Queen, Yousef and Emmanuel, were expected to acquire points across the three stages of their No Labels wager.

The wager included Burst the Labels, a physical task requiring housemates to debunk societal stereotypes, represented by inflated balloons pinned on a canvas.

For the second task, No Labels, housemates used spoken word and props to address stereotypes about creatives, influencers and tech geniuses.

housemates getting on with their task

The highlight of the task was the third and final task, The Johnnie Highball Mix, demanding housemates create classic Johnnie Walker Highball cocktails using condiments.

Millions of Big Brother Naija fans tuned in to watch Johnnie Walker creatively redefine stereotypes and reinforce positive labels.

Pere serves as the umpire
Johnnie Walker task

At the end of the task, team Red Label emerged victorious walking away with a cash prize of N2 million naira.

With #NoLabels, Johnnie Walker continues to demand and enable diversity and inclusiveness; supporting and creating work that is truly progressive, empowering creatives everywhere to keep walking.

Stay connected to @johnniewalkerng on Instagram to keep up with Johnnie Walker experiences.

Join the conversation with #JohnnieWalker #NoLabels #KeepWalking.

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